
Hardwood and luxury vinyl flooring supplied from Cleveland.
Solid hardwood and luxury vinyl plank, matched to the room before anything is ordered.
D.W. Ross supplies flooring; the contractor doing the work installs it.
Solid hardwood, or luxury vinyl plank?
Solid hardwood.
The hardwood comes from Turman Hardwood Flooring. Two older names a buyer may remember are no longer carried; both of those companies are out of business.
Solid, full three-quarter inch. The line is solid hardwood; engineered thicknesses are not part of it.
Floors D.W. Ross has supplied, in finished rooms. Tap any one to see it full size.
Packing still stacked against the wall, a miter stand up, trim stock lying where it will be cut. What the work looks like between the delivery and the finished room.
Luxury vinyl plank, built for traffic.
20 mil wear layer
Heavy-duty wear layer with a Crystal Lux finish.
Licensed tongue-and-groove
A locking system the manufacturer pays to license.
Closed-cell rubber backing
Cushioning built into the plank.
Glue-down option
Pressure-sensitive adhesive for high-traffic areas such as apartment hallways, so a single plank can be replaced.
Alongside the click system there is a glue-down, square-edge plank for floors that take real traffic: apartment hallways, common areas, anywhere a floor is walked on all day. It goes down in pressure-sensitive adhesive.
The reason to want it is what happens when one plank gets ruined. A square-edge glued plank comes up and a new one goes down in its place. On a clicked floor you are unlocking a run to reach the damaged board.
The closed-cell rubber backing is on the plank for the same practical reason: it is a closed cell, so it is not intended to take up moisture the way an open-cell cushion would.
Luxury vinyl plank in finished rooms, hallways and kitchens.
Floor in early and worked over: paint pails on the counter, stair treads covered, cartons where the furniture will go.
We sell laminate flooring as well. It is not pictured here; call and ask what fits the room.
Contractors, builders and project buyers work with D.W. Ross out of 3195 West 63rd Street on Cleveland's west side. Material for Cleveland, Greater Cleveland and Northeast Ohio jobs is quoted, ordered and picked up or delivered from here.
He wanted heart pine. What he wanted was the variation.
One whole-house project: what the customer asked for, what we put in front of him, and what he chose.
A whole-house customer had settled on heart pine. Talking it through, what he kept coming back to was the color moving across the floor, not the species. So we put distressed white oak in front of him instead — ordered a sample box in, laid it out so he could see a run of it rather than one plank, and let him decide in the room.
He took the white oak. At the prices of the day, the heart pine was running approximately $15 a square foot and the white oak approximately $4.
Those were the numbers on that project at that time, not a price list. Material prices move, and yours depends on the species, the grade, the width and what the room needs. Ask and we will price the actual floor.
That is most of what this job is. Somebody arrives with a product in mind, and the useful question is what they liked about it.
Related figures, projects and articles from D.W. Ross.
Tell us the room. We'll match the width.
Monday – Friday, 8:00 AM – 4:00 PM. 3195 West 63rd Street, Cleveland, Ohio 44102.